Stop prioritizing your 'Gut Feelings'. Focus on Analyzing of Data
Digital Market Feasibility
It helps analyze opportunities, risk & contingencies by developing Persona, Mapping Customer journey (ToFu, MoFu, BoFu), perceptual mapping & GAP analysis
It helps figure out whether your idea can be converted into a product/service or not.
It helps identify if the project is financially viable. We help estimate Cost of Customer acquisition, Break-even time and anticipate ROI
Make GO/NO decision
After analyzing data, if the project satisfies long term aspirations and has growth potential, we give a ‘go’ decision or else we suggest an alternate feasible solution
Never The Elevator, Always The Stairs
Focus on the process, not on gimmicks. Remember, there are no shortcuts
Product/ Service Understanding & Market Study
Spotting Opportunities & Trends, to evaluate if the product/service fits accordingly
Goals are set as per your Digital ecosystem and Brand positioning on different digital platforms.
Digital Asset Assessment
This Assessment helps you evaluate and identify your Digital Leakages.
Persona is semi-fictional representation of your ideal customer based on market research and real data about your existing customer
Buyer & Content Journey Mapping
Content should be curated according to Buyer's journey. The Digital Content Funnel (ToFu, MoFu, BoFu) is a must to consider for your content.Content should be curated according to Buyer’s journey.
Digital Asset Optimization
Digital Asset must be optimized according to Buyer's journey for a better ROI for your brand.
Growth Strategy & Execution
Now, with all the contents & assets at our disposal, we can start executing our Growth Hacking Strategy. It is only at this stage that you will start seeing results that exceed your expectations
Analysis & Reporting
Finally on a regular basis, you will receive reports about your digital asset’s performance that will help you measure the ROI
You Cannot Attract Customers Anymore!
Digital Brand Auditing helps figure out your Digital leakage, for better lead generation.
Search Engine Optimization
It helps evaluate the relevance of your website to check if it’s properly indexed and well positioned (organic search results) by the search engines
Social Media Audit
It helps in evaluation of user engagement, figuring out the preferred social media platform of your persona. It also helps keep track of the content perception
The audit helps determine if the digital content is curated according to buyer's journey & segregated into 3 Parts- ToFu, MoFu, BoFu of the digital content funnel.
By identifying the touch points affecting the business, the audit helps in evaluating whether the designs have been made by UX/UI experts after following the correct design trends & principles.
It helps understand how your brand is being perceived online. It is critical to control your brand. With the internet being a place where your identity, message, and perception can be altered by a few clicks