Are you a creator, entrepreneur or brand custodian trying to make it big online? If you are, you must have felt the pain to gather all your followers across different platforms at one go. Thankfully, there are some great applications out there that bring all your work under one platform so that your readers […]
As a brand custodian, you have a vision for your brand. You know very well what it stands for, and what it should communicate to your target audience and to the world at large. You may even have hired the best advertising agency you can afford.
Are you planning to hire a digital marketing agency for your business? Read on to find out what you should first know about how digital marketing agencies work.
Conferences, all over the globe and including India, dedicated to themes like “The Future of Advertising” are an indicator that there is a crisis going on. It’s something that all businesses are concerned about. After all, a lot depends on the advertising industry because advertising has been an indispensable part of the means to generate […]
Belonging from a middle-class Bengali family opening up my own firm, getting into business all was nothing more than a daydream. The one thing that was almost a universal truth was ‘Bengali people didn’t know how to do business.’
Bengali Entrepreneurs are a rare breed.
Everybody wants to do Digital Marketing. But 90% of our ecosystem is filled with people holding a traditional advertising mindset.
As a business leader, you recognize that you need digital marketing to grow. Your decision to take digital marketing seriously is a good one. But are you at a loss to figure out how to find a digital marketing agency?
It was a regular working day. I was shuttling between meetings with clients and meetings with my team. And one of my team members came to me suddenly and said our website is not working.
To begin with, the arrival of Susanta was almost like the scene from Harry Potter, where he stole the flying car to get to Hogwarts- a place he always called his home.
I had worked with his elder brother years ago. He had introduced me to Susanta his younger sibling and approached me for helping him out as he was searching for a job when I was taking my own big career leap. I was shifting from Kolkata to Mumbai.