There is Rule called 1 . 9. 90 1% of your community build content 9% reads and share And generally, 90% do nothing and they watch so if you want to look famous get found get discovered you have to be that 1% so I write content You have seen my webcomics Tell me, one guy in south-east Asia forget about India entire south-east Asia who writes comics on digital marketing You’ll not find much In the world you’ll not find not more than 4 – 5 in the world So in that series I started pitching people There is two people the digital fellow and another old school guy talking so when you make the content you’ll get found.