Dictionary – S

Sales Funnel curated by thedigitalfellowacademy
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What are the sales funnel?


A sales funnel is, in essence, the series of steps that your lead will have to circumvent before they become your customer. It is usually a pictorial representation of these various sales stages, commonly represented by an inverted pyramid. The top rung is the widest with all the leads that reach out to you and the lower rung are the ones who have actually made a purchase.

Sales conversion rates across industries only have an average of 2.46%–3.26%. (Statista)


• 81% of sales teams don’t audit their processes regularly. (Data Dwell, 2019)


• 1 in 5 sales teams doesn’t have the necessary resources to reinforce their workflow. (Data Dwell, 2019)
71% of consumers expect to hear from sales reps early in the buying process. (RAIN Group, 2018)
57% of consumers choose to do business with a company primarily because of good customer service. (Salesforce)
A 5% increase in customer retention can improve profits by up to 90%. (Bain & Company)

Meaning: A/B testing is the act of running a simultaneous experiment between two or more variants of a page to see which one performs the best. – UNBOUNCE

📌Facts to Know: My own personal experience after consulting and advising over 120 companies 90% don’t know / hardly use it 👎🏽 sad but that’s the truth ! 

1. Better UX design as a result of user testing can increase a company’s conversion rate by 400%. (Entrepreneur, 2020)

2. 71% of companies run two or more A/B tests a month. (Invesp)

3. 77% of companies perform A/B tests on their websites. (Invesp)

4. 60% of companies perform A/B tests on a landing page. (Invesp)

5. 60%of companies believe A/B testing is highly valuable for conversion rate optimization. (Invesp)

📌Which side of these statistics are you on? 

📌Where can you apply A/B Testing today? 

If you’d like us to help you with this, get in touch on our WhatsApp number: +91 9967630329

Meaning: A/B testing is the act of running a simultaneous experiment between two or more variants of a page to see which one performs the best. – UNBOUNCE

📌Facts to Know: My own personal experience after consulting and advising over 120 companies 90% don’t know / hardly use it 👎🏽 sad but that’s the truth ! 

1. Better UX design as a result of user testing can increase a company’s conversion rate by 400%. (Entrepreneur, 2020)

2. 71% of companies run two or more A/B tests a month. (Invesp)

3. 77% of companies perform A/B tests on their websites. (Invesp)

4. 60% of companies perform A/B tests on a landing page. (Invesp)

5. 60%of companies believe A/B testing is highly valuable for conversion rate optimization. (Invesp)

📌Which side of these statistics are you on? 

📌Where can you apply A/B Testing today? 

If you’d like us to help you with this, get in touch on our WhatsApp number: +91 9967630329